What Is Your Business Worth? Understanding Healthcare Business Valuations

Have you ever wondered what your healthcare business is truly worth, not just in terms of assets but its potential in the current market? It’s a question more and more healthcare business owners are asking as they navigate growth, financing, options for an exit, or long-term planning. At Skytale Group, one of our most in-demand services is healthcare business valuations—a comprehensive analysis that reveals the full financial picture of your business. But what exactly is an business valuation, and why has it become so popular? Skytale’s President & Head of Consulting, Annie Robertson Hockey, answers some of the most common questions we hear.

What is a “Healthcare Business Valuation”?

A healthcare business valuation is an in-depth financial assessment designed to determine the overall worth of a business in the context of current market conditions. This goes beyond simply adding up assets, and rather incorporates a range of factors such as projected earnings, liabilities, growth potential, and broader industry trends. It’s a deep dive into what makes your healthcare business valuable today—and what could make it even more valuable tomorrow.

Why Would a Company Want One?

Healthcare business valuations provide a comprehensive picture of a business’s current financial health and future potential. They are sought after for a variety of strategic reasons:

  • Raising Capital: Attracting investors or securing financing requires a clear understanding of your financial standing.
  • Mergers and Acquisitions: A valuation is critical for negotiating deals, whether you’re selling your business or acquiring another.
  • Strategic Decision-Making: Even if selling isn’t on your radar, a valuation provides clarity on how to optimize operations, set growth goals, or gain a competitive edge.

Essentially, knowing your business’s worth empowers you to make informed decisions, whether you’re expanding, seeking partnerships, or simply planning for the future.

What If I’m Not Interested in Selling—At Least Not Right Now?

Even if a sale isn’t imminent, a valuation remains a valuable tool. Here’s why:

  • Tracking Growth: Use it as a benchmark to monitor your company’s progress over time.
  • Strategic Planning: Inform long-term business strategies with accurate financial insights.
  • Flexibility: If circumstances change, such as an unexpected opportunity, having an updated valuation ensures you’re ready to act quickly.

For many business owners, a business valuation may be less about selling and more about understanding their position in the marketplace.

Putting the Concept into Practice: A Plastic Surgeon’s Story

Here’s a real-world example to bring the concept to life:

Skytale met a plastic surgeon at an industry conference who casually mentioned that he might sell his private practice in the next several years. He was considering when to step back and understood that private equity buyers often require providers to remain involved post-sale to maximize the value of their investment. Intrigued by the idea of selling, he engaged Skytale’s Management Consulting team for a valuation.

The results surprised him! His business’s value was already aligned with his target exit number. Initially expecting the valuation to reveal a long road ahead, he realized he was much closer to his goal than he’d expected. With this information, Skytale’s team helped him fine-tune a few aspects of his business, setting the stage for a successful sale. Ultimately, the surgeon worked with Skytale’s Investment Banking team to navigate the sale and secure a deal that exceeded his goals.

Why Skytale?

At Skytale Group, our expertise in enterprise valuations goes beyond the numbers. We understand the unique dynamics of the healthcare industry and tailor our approach to meet your unique business. Whether you’re planning for growth, exploring partnerships, or considering an eventual sale, our team provides a broad spectrum of services you need to move forward confidently.

Curious about your business’s value? Reach out to Skytale Group today for a conversation that could change the way you think about your future.